Computer vision enables retailers to monitor and analyze their video data in real time, providing insights into customer experiences and store operations. This facilitates more informed, data-driven and effective decision-making.
Data is central to the modern retail experience, essential for continuously enhancing customer interactions across all channels. Retail store analytics offer a method to provide shoppers with a personalized, informative and convenient shopping experience.
AIATUS Retail Store Analytics utilizes data from camera feeds to detect patterns in customer engagement, customer purchasing behaviors and analyze demographics such as age and gender. This information is used to refine product placement and merchandising strategies.
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